"To be the embroidery industry leader in service and product quality, dominating the market space and cyberspace" reads the mission statement of Uniform Express Company.
 
First set up in 1981, Uniform Express is Singapore's only complete solution embroidery factory servicing only dealers and re-sellers in the corporate gifts business. The 25-staff HDB tenant aims to provide comprehensive and cost effective services with the fastest turnaround time.

Explains Mr Aloysius Fong, (sole-proprietor) from Uniform Express " We believe in careful management of our resources. The guiding principle is to conduct all business and personnel matters in a professional and ethical manner with integrity."

Uniform Express aims to cultivate loyal customers via providing high quality, competitively priced products, staying abreast on latest product developments, employing knowledgeable staff to meet changing customer needs and interests as well as providing timely and complete product delivery.

With 3 websites to their name, Mr Aloysius Fong opines, "E-commerce is the shortest way to leverage and add value to our company and workforce. The websites have been a big boost to our image and profile. Work speed and productivity have tripled. We have also clinched many high profile jobs like Nike, Ashworth, Pan-West, Winston's, and over 250 dealerships. Prospective clients are simply impressed with the websites." The websites www.embroidery.com.sg, www.logobank.com.sg and www.starrmanager.com were set up in 2000 at a cost of just below $100,000.

Uniform Express's entire factory is also fully automated, from the punching in of time cards to fully automated embroidery machines to job-tracking tablet PCs and computer programming softwares. All key employees are given individual emails. Stages of work are also tracked via a proprietary software specially written for internal use and located on the company's computer server. All 5 factories are monitored 24 hours the whole year round with closed circuit cameras for performance tracking purposes.

On HBiz, Mr Aloysius Fong has this to say, "Good job, heart is willing and effort is there."

In the near future, Uniform Express hopes to strengthen their core values and internal processes to become more lean, confident and productive with customer satisfaction and loyalty taking first place.

Find out more about the company by clicking here today!